Holiday Gift Guide 14 min read Updated weekly through Dec 24

The 50 toys everyone is hunting for this holiday season

We tracked search spikes, sell-out speed, and thousands of restock alerts from Squish Watch parents to rank the toys most likely to vanish from shelves before December. Here's what to buy, what can wait, and what to set an alert for today.

A cozy pile of wrapped gifts and colorful plush toys
Numbers 11–50

The rest of the list, by category

Still trending, still worth grabbing, and in most cases a little easier to find. We'll update risk ratings every week until Christmas Eve.

Plush & Collectibles

11–20
  1. 11

    Hug-a-Sloth Weighted Plush

    A two-pound calming buddy for anxious sleepers.

    3+$45High
  2. 12

    Sushi Pals Stackable Plush Set

    Five zip-together sushi friends in a bento box.

    3+$32Med
  3. 13

    Dino Egg Hatch Surprise

    Soak it, wait two days, meet a baby dino.

    4+$15Med
  4. 14

    Frog Choir Singing Plush

    Squeeze its belly for one of twelve silly songs.

    18mo+$28Low
  5. 15

    Mini Squish Keychain Blind Bags

    Backpack-sized squishes with 30 characters to collect.

    4+$6High
  6. 16

    Reversible Mood Octopus XL

    Happy on one side, grumpy on the other. Now pillow-sized.

    3+$19Low
  7. 17

    Snuggle Seal Heat-Pack Plush

    Microwavable lavender insert for cold winter nights.

    3+$34Med
  8. 18

    Cozy Critter Slipper Plush

    Slippers that turn into a plush when you take them off.

    4+$26Low
  9. 19

    Mushroom Village Collectible Figures

    Tiny forest folk with houses that snap together.

    5+$12Med
  10. 20

    Pastel Axolotl Family 3-Pack

    The axolotl craze isn't slowing down. Parent plus two babies.

    3+$30High

Build, Code & Create

21–30
  1. 21

    Marble Run Rollercoaster, 200 pc

    Loops, spirals, and a lift that carries marbles back up.

    6+$58Med
  2. 22

    Spark Circuit Starter Lab

    Snap-together electronics for 100+ projects, no soldering.

    8+$42Low
  3. 23

    Clay Café Air-Dry Sculpting Kit

    Make mini cakes, lattes, and donuts that harden overnight.

    6+$24Low
  4. 24

    Paper Rocket Launch Pad

    Stomp-powered rockets that fly up to 100 feet.

    5+$27Med
  5. 25

    Build-a-Bot Cardboard Arcade

    Fold, wire, and play a working claw machine.

    7+$35High
  6. 26

    3D Doodle Pen Starter Kit

    Low-heat pen that draws in the air. Includes stencils.

    8+$49Med
  7. 27

    Stargazer Kids' Planetarium Projector

    Turns any ceiling into the night sky, with narrated tours.

    5+$38Low
  8. 28

    Friendship Bracelet Studio

    A loom, 500 beads, and charm letters for spelling names.

    7+$21High
  9. 29

    Glow Slime Science Lab

    Mix six glow-in-the-dark slimes and learn why they glow.

    6+$18Med
  10. 30

    Tiny Town Brick Diner, 480 pc

    A retro diner build with a spinning sign and tiny milkshakes.

    8+$54Med

Pretend Play & Dolls

31–40
  1. 31

    Vet Clinic Rescue Playset

    Exam table, X-ray viewer, and three plush patients.

    3+$44Med
  2. 32

    Wooden Farmers Market Stand

    Chalkboard sign, awning, scale, and 30 pieces of produce.

    3+$119Low
  3. 33

    Dress-Up Dream Trunk

    18 costume pieces: astronaut, chef, knight, and more.

    3+$39Low
  4. 34

    Fairy Treehouse Dollhouse

    Three floors, a working elevator, and a twinkle-light canopy.

    4+$129High
  5. 35

    Mini Mechanic Tool Bench

    A kid-height bench with a pretend drill that really spins.

    3+$69Med
  6. 36

    Talking Parrot Walkie-Talkies

    Half-mile range, and they repeat everything in parrot voice.

    5+$32Med
  7. 37

    Post Office Play Kit

    Stamps, envelopes, and a mailbox for sending letters to siblings.

    4+$29Low
  8. 38

    Baby Doll Bath Time Set

    Waterproof doll, tub, and bubbles that actually foam.

    2+$36Low
  9. 39

    Space Station Role-Play Tent

    Pop-up tent with a mission-control panel and a glowing airlock.

    3+$48Med
  10. 40

    Cash Register with Scanner

    Working calculator, beeping scanner, and play money.

    3+$34Low

Games & Active Play

41–50
  1. 41

    Floor-Is-Lava Foam Island Set

    Eight grippy foam islands and a game spinner.

    4+$39High
  2. 42

    Squish Toss Carnival Game

    Bean-bag squishes and a three-hole target for family nights.

    3+$25Med
  3. 43

    Glow-in-the-Dark Disc Golf

    Two baskets and four LED discs for backyard evenings.

    6+$30Low
  4. 44

    Wobbly Tower Stacking Game

    Balance the animals and don't be the one who topples it.

    4+$16Low
  5. 45

    Junior Detective Spy Kit

    UV pen, fingerprint powder, and a case file of mysteries.

    6+$27Med
  6. 46

    Bubble Storm Machine

    Thousands of bubbles per minute, plus a rainbow light mode.

    3+$22Low
  7. 47

    Family Charades Buzzer Game

    Kid-friendly prompts and a buzzer that shrieks with glee.

    5+$19Low
  8. 48

    Light-Up Wheel Kick Scooter

    Adjustable height, foldable, and very visible at dusk.

    5+$59Med
  9. 49

    Indoor Mini Trampoline with Handle

    A winter energy-burner that folds flat under the couch.

    3+$89High
  10. 50

    Giant Ocean Floor Puzzle

    48 jumbo pieces that build a three-foot sea scene.

    3+$24Low
How Alerts Work

Never miss a restock again

Pick the toys from this list you're after, and we'll ping you the moment they're back.

Step 1

Pick your toys

Choose any of the 50 toys above, or add your own wish list. Filter by retailer and max price.

Step 2

We watch 24/7

Our tracker checks stock at major toy retailers every few minutes, day and night.

Step 3

You check out first

Get a text or email with a direct link the second it restocks, before it hits social media.

FAQ

Holiday toy questions, answered

How did you pick these 50 toys?

We combined three signals: Squish Watch alert sign-ups, how quickly each toy sold out over the last 60 days, and search growth heading into November. Then our editors tested or hand-checked every pick.

What does "sell-out risk" mean?

It's our forecast of how likely a toy is to be out of stock before December 20. "Very high" and "High" toys have sold out repeatedly; "Low" toys are popular but restocking reliably.

Are the prices exact?

Prices are typical retail and can vary by store and sale. Alerts always include the current price at the moment of restock so you know exactly what you're paying.

When is the last safe day to order for Christmas?

For standard shipping, aim for December 14. For the Top 10, order as soon as you see stock; waiting for a deal is rarely worth the risk.

Do alerts cost anything?

Basic email alerts for up to five toys are free. Squish Watch Plus adds unlimited toys, text alerts, and early-drop notices.

Top 50 Trending Toys